…or at least turn it down.
Even if you’re a marketer, you’re still a consumer. You must realize how frustrating it gets to be shouted at all the time yourself. So why are you still doing it to other people?
Advertising works, but only up to a certain point. The common knowledge is more shouting = more attention. But that’s not true.
At point A you keep trying to shout louder and people don’t seem to care. By point B it’s starting to have negative effects.
Getting the name out there is great. Building awareness is vital. But at what point are you just making people aware that you’re annoying them?
Something to think about…
Hey There! My name is Matt J McDonald and I'm a new marketer & Social Media Consultant based in Charleston, SC.
A nice model Matt. I think a similiar thing applies to leadership in the 21st century. We need to leave space to enable people to process information and make up their own minds. That way they’ll be more committed.