Comments on: The 4 C’s - The New Marketing Mix http://www.mattjmcd.com/2007/05/the-4-cs-the-new-marketing-mix/ - Social Media and New Marketing With a GenY Perspective from Matt J McDonald Thu, 16 Oct 2008 00:44:09 +0000 http://wordpress.org/?v=2.6.2 By: Small Business Marketing Ideas - Marketing Idea Blog » Carnival of Entrepreneurs #26: June 18, 2007 http://www.mattjmcd.com/2007/05/the-4-cs-the-new-marketing-mix/#comment-104 Small Business Marketing Ideas - Marketing Idea Blog » Carnival of Entrepreneurs #26: June 18, 2007 Mon, 18 Jun 2007 10:04:03 +0000 http://www.mattjmcd.com/2007/05/the-4-cs-the-new-marketing-mix/#comment-104 [...] Matt McDonald outlines a new way to define the traditional “marketing mix with The 4 C’s - The New Marketing Mix. Matt notes “In today’s marketplace, where information flows fast and free, it’s vital to [...] [...] Matt McDonald outlines a new way to define the traditional “marketing mix with The 4 C’s - The New Marketing Mix. Matt notes “In today’s marketplace, where information flows fast and free, it’s vital to [...]

]]> By: The 4C Cooperative - A Writing Project at A New Marketing by Matt J McDonald http://www.mattjmcd.com/2007/05/the-4-cs-the-new-marketing-mix/#comment-102 The 4C Cooperative - A Writing Project at A New Marketing by Matt J McDonald Wed, 13 Jun 2007 15:57:31 +0000 http://www.mattjmcd.com/2007/05/the-4-cs-the-new-marketing-mix/#comment-102 [...] to the positive response that I’ve received from The 4 C’s - The New Marketing Mix, I’ve decided to take it a bit [...] [...] to the positive response that I’ve received from The 4 C’s - The New Marketing Mix, I’ve decided to take it a bit [...]

]]> By: Presence (and 7 calls to action) at A New Marketing by Matt J McDonald http://www.mattjmcd.com/2007/05/the-4-cs-the-new-marketing-mix/#comment-100 Presence (and 7 calls to action) at A New Marketing by Matt J McDonald Tue, 12 Jun 2007 17:45:37 +0000 http://www.mattjmcd.com/2007/05/the-4-cs-the-new-marketing-mix/#comment-100 [...] 1 - Open up. Just like Connect (of the 4 C’s), you must find a way to interact with your customers. You will be much more of a presence if people [...] [...] 1 - Open up. Just like Connect (of the 4 C’s), you must find a way to interact with your customers. You will be much more of a presence if people [...]

]]> By: Carnival of Small Business Issues - Edition 3 : Atlantic Canada’s Small Business Blog - IQI Strategic Management Inc. http://www.mattjmcd.com/2007/05/the-4-cs-the-new-marketing-mix/#comment-73 Carnival of Small Business Issues - Edition 3 : Atlantic Canada’s Small Business Blog - IQI Strategic Management Inc. Tue, 22 May 2007 14:59:04 +0000 http://www.mattjmcd.com/2007/05/the-4-cs-the-new-marketing-mix/#comment-73 [...] of the fundamentals of marketing are wrong. Very bold statement Matt (but I think it’s true). The 4C’s - The New Marketing Mix expands (or perhaps junks) the 4 P’s of marketing. Matt introduces “Create, connect, [...] [...] of the fundamentals of marketing are wrong. Very bold statement Matt (but I think it’s true). The 4C’s - The New Marketing Mix expands (or perhaps junks) the 4 P’s of marketing. Matt introduces “Create, connect, [...]

]]> By: Travis http://www.mattjmcd.com/2007/05/the-4-cs-the-new-marketing-mix/#comment-53 Travis Tue, 15 May 2007 06:23:57 +0000 http://www.mattjmcd.com/2007/05/the-4-cs-the-new-marketing-mix/#comment-53 Excellent spin Matt. A simple marketing litmus test: If your parents understand the marketing phrases and acronyms you throw around, it's time for an update. :) Death to the 4 Ps. Long live the 4 Cs. Excellent spin Matt. A simple marketing litmus test:

If your parents understand the marketing phrases and acronyms you throw around, it’s time for an update. :)

Death to the 4 Ps. Long live the 4 Cs.

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