Welcome to the last post in the 5 Day Kickstart Series. If you’ve missed any of the previous entries, but sure to check them out to get that new marketing motor running. Here’s a good Friday question: Why are you still doing things the way you are? Most of us fall into the trap of [...]

This is the fourth post in the 5 Day Kickstart series. It’s been a little over a week so hopefully you’re relaxed and recharged. Lets do some new marketing!” Today’s task: Start a conversation with your market. It’s really not as hard as it seems, I promise. Find a way to reach out to your [...]

3 days strong into the kickstart. Use these short posts to get you going in a new marketing direction. Thought: Every marketing team should have one member that’s part of their target market. This may seem like common sense, but you’d be surprised. If you’re selling to techies or internet junkies, then at least one [...]

This is the second post in the kickstart series. Each post is intended to get you thinking about new marketing opportunities. What marketing or advertising vehicles/venues are out there that you haven’t explored? Print, TV, movies, digital media, mobile, video games, outdoor, promo items. There’s a long list of ways to get your message out, [...]

Welcome to the first in a series of posts for this week designed to help get you started with new marketing ideas. Each short post should act like a springboard to get you going, so get after it and enjoy! Monday’s Kickstart If you could only say one thing to your market, what would it [...]

Now here’s some new marketing for you. Facebook recently announced it’s new advertising model, one that lets you “connect” directly with brands. To paraphrase the process: You can now become a “fan” of a brand (or music group, restaurant, web site, etc.) via your profile. Facebook then lets your friends know, along with a socially [...]

Hey everyone, and welcome to the 100th post at A New Marketing. First off, I’d just like to thank all of you for reading ANM and taking the time to respond (or think about responding) to my ideas. There have been weak posts, and great posts, and even a comment from Seth Godin, but it’s [...]

And by you, I mean your website of course. Much like my home town of Philadelphia (according to Travel and Leisure Magazine), the web is an ugly place. Don’t believe me? Spend about 15 minutes going through StumbleUpon and you’ll run in to bad design that ranges from mildly unattractive to downright offensive. It just [...]