Archive for April, 2008



A Simple Answer

April 21st, 2008 | New Marketing, Web 2.0 | Matt | 1 Comment

It’s very easy to blame something on the numbers. It’s also very easy to say something isn’t worth it, and to ask questions like – How many of my customers really blog? How many of them listen to podcasts? How many are into Facebook? How many of them are on Twitter? But in the end [...]



How To Explain Web 2.0 To (Just About) Anyone

April 15th, 2008 | Web 2.0, Web Sites | Matt | 7 Comments

Have you ever tried to explain something new or “web 2.0″ to someone only to be met with a blank stare? Yeah, me too. Well have no fear, you can put your buzzwords away. Just use this handy guide as a reference. Also, I highly encourage you to put your revisions/additions in the comments (oh [...]



What To Do This Weekend

April 11th, 2008 | Links | Matt | 6 Comments

I’ll be heading down to Charleston this weekend, so here’s some great stuff to keep you company until I get back. Conversation Agent – How A Blog Is Born Conversation Marketing – 38 Things I Wish I Knew When I Started In Marketing Copyblogger – Five Lessons From Newspapers to Boost Your Blog’s Circulation Hee-Haw [...]



Hi, I Need The Ugliest Corsages You Can Make

April 8th, 2008 | ANM, Marketers | Matt | 6 Comments

Well, unless you’ve been living under an internet-rock over the past couple weeks, you’ve probably heard about Blogger Social (or Blogger Prom as some called it, hence the title of this post). It was an amazing weekend in NYC, with even more amazing people. I didn’t bring my camera with me because I knew there [...]



Massive Conversationosity

April 2nd, 2008 | ANM, New Marketing | Matt | 2 Comments

Like a conversational freight train from hell, The Age of Conversation is back for the 2008 edition: Why Don’t People Get It? Drew McLellan and Gavin Heaton are back running the show, so you know its going to be good. Here’s a list of the other 274 people that will be bringing the heat. Adam [...]