So you’ve decided to start a blog? Awesome. You deserve a hug, pat on the back, or at least one of those 80′s freeze-frame jumping high fives. But wait. It might not be all sunshine and roses right away. There’s a few simple mistakes that a lot of us make in the very beginning that [...]

Note: This is a continuation of my “Twitter Principles” series. So, last week we talked about the importance of being patient when building a Twitter profile. This week we’re going to work on letting people know who you are. This week’s Twitter Principle is: Secrets, Secrets Are No Fun. Besides the follower/following numbers, the first [...]

If you haven’t heard about all this hooplah then just google “moms and Motrin” to find out the whole story. In any event, I just wanted to quickly weigh in with my required post on the subject. It looks like, in hindsight, that a bigger deal was made of it than necessary. The immediacy of [...]

Note: This is a continuation of a post from yesterday titled “Digital Natives Are Not That Important“ The Conquistador If Digital Natives are people that have been born into it, The Conquistadors are the ones who worked hard to show up, and make no question about it, they run this town. If you’re reading this [...]

Note: This is the first part of a two part series. See part two here. If you’re at all active in the blogging/new media/technology/futurist/marketing/social media space, you’ve probably heard the term “Digital Native”. In case you’re not part of that 8 word super-slash, or just missed the boat, a Digital Native is someone that doesn’t [...]

Alan Wolk recently wrote about how we (the current user base) need to “let go” of Twitter and embrace all the new users that will invariably come flooding in. I agree with Alan that just because we’re doing something a certain way now doesn’t mean it’s the “right way”, but I do think there are [...]

If you stumbled over the title of this post, maybe it’s time to jack out of the matrix, Neo. I know that most people wouldn’t put “social media” and “offline” in the same sentence, but maybe that’s because only the best of the best social media efforts make it there. It’s funny because you hear [...]