Archive for December, 2008



7 Things About You (Just Kidding!)

December 22nd, 2008 | etc. | Matt | 1 Comment

So by now, you’ve probably got the feeling that I’m a popular guy. How popular, you ask? So popular, in fact, that I’ve been tagged for the “Seven Things” meme by two people! So please, make sure to thank Brian Branca and Scott Monty, for all this wonderful knowledge. 1. I can feel the rain [...]



Simple Social Media Truths

December 18th, 2008 | social media | Matt | 16 Comments

1. Everyone thinks they are a social media expert. 2. Everyone is not a social media expert. 3. Not every company should have social media initiatives. 4. We’re all still figuring this out. 5. Conversations are important, but not as important as some people will have you believe. 6. Traditional advertising isn’t dead and won’t [...]



I Get It Now!

December 16th, 2008 | Communication, etc. | Matt | 1 Comment

Lesson of the day: Make sure your market understands you.



Social Media and the Preunion

December 15th, 2008 | social media | Matt | No Comments

So my 5 year high school reunion was a couple weeks ago. I couldn’t make it, but a handful of my friends did. A few nights afterward, I was talking to them about it – typical “How’s Person X and Person Y doing” kind of stuff, and as they answered, I realized that I kept [...]



Thoughts on Video Game Advertising

December 12th, 2008 | Advertising, gaming | Matt | No Comments

Greg Verdino got me thinking a little more about in-game advertising with his rock solid slide show that he posted on his blog this week. I was going to do this as a comment, but figured it would just work better as a standalone. So, on to the thoughts! First off, in-game advertising is a [...]



Two Types Of People (And The Middle)

December 8th, 2008 | Blogging, social media | Matt | 2 Comments

When it comes to people who care about Social Media (everything from blogs to Twitter, Flickr, Facebook, etc.) there are generally two types. People that know the basics, and people who are still learning them. And, in general, people who know the basics are looking for more advanced stuff, and people still learning will soak [...]



In Case You’d Like To Work With Me

December 8th, 2008 | Uncategorized | Matt | 1 Comment

My new business cards. (Mini-cards from Moo.com)