http://www.mattjmcd.com/2009/04/the-end-of-an-effort/ Ideas and Actions from Matt J McDonald Fri, 06 Jan 2012 02:38:00 +0000 hourly 1 http://wordpress.org/?v=3.1.2 http://www.mattjmcd.com/2009/04/the-end-of-an-effort/comment-page-1/#comment-70301 Stuartfoster Tue, 28 Apr 2009 22:19:39 +0000 http://www.mattjmcd.com/?p=778#comment-70301 This is interesting. I've always thought that SM campaigns as endless. But you are right, if something is dying and is no longer viewed or updated as much as it is needed to. You should send it out in style and let people know what you are doing next. End of one campaign that bleeds into the next...trick is to be transparent. This is interesting. I've always thought that SM campaigns as endless. But you are right, if something is dying and is no longer viewed or updated as much as it is needed to. You should send it out in style and let people know what you are doing next. End of one campaign that bleeds into the next…trick is to be transparent.

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