[Graduated from my idea incubator, The New Necessary]
Saw this at the Minneapolis Airport on my way home from Montana the other day.
Does it make me want Travelers Insurance? Not really.
Does it promote the position they’re going for? I’d say yes.
Did it get my attention? Absolutely.
What matters?
My name is Matt J McDonald and I'm a New Marketing Strategist based in Charleston, SC.
