Here’s something interesting that I’ve noticed lately. There’s this continual push to have everything digital. Digital TV, mp3′s, e-books, movies on your iPod, etc. It seems as if the goal is to move from physical copies of things to only having them “exist” digitally. That being said, I don’t think actual books are going to [...]

I don’t usually do things like this. I just don’t like tooting my own horn for a few reasons: primarily because my mom taught me never to brag, but also because “tooting your own horn” sounds kind of wrong. But there are always exceptions to the rules, especially when a great opportunity comes up. An [...]

Before I start, in reference to the title: Zing! So, @ashlebo and I got one of these in the mail yesterday. And I’m sure it wasn’t just us. It was probably us and everyone else in our area. Here’s the problem: We live in a condo. And so does everyone else in our neighborhood. No [...]

After seeing a few really good posts in the past couple of days, one from Verdino, one from Marc Meyer, and one from Armano, I’ve come to a truth about Social Media Marketers: We are, absolutely, our own worst enemy. Yes, us. Not the measurement issue. Not the lack of client knowledge. Not the ever-shifting [...]

Blogging (WordPress, Blogger, etc.) Good For: Long-form content. Deep, detailed, insightful writing. Extensive discussion. Not So Good For: Spur of the moment and mobile posting. Verdict: A blog is at it’s best when it can showcase a clear, well defined thought, however it’s also the most versatile of the tools and can be used for [...]

1) Determine if Social Media is the right idea. This seems to be the tough one for a lot of people. I know there’s a push for marketers and business owners to jump into social, but it’s not always the best idea. Just because “everyone else is doing it” (which they really aren’t) doesn’t mean [...]

I could have written a long review, but I think this gets the point across. Pick up Six Pixels of Separation by Mitch Joel here.