Comments on: The First 4 Steps In Your Social Media Effort http://www.mattjmcd.com/2009/09/the-4-first-steps-in-your-social-media-effort/ Ideas and Actions from Matt J McDonald Fri, 06 Jan 2012 02:38:00 +0000 hourly 1 http://wordpress.org/?v=3.1.2 By: renniefiller http://www.mattjmcd.com/2009/09/the-4-first-steps-in-your-social-media-effort/comment-page-1/#comment-70495 renniefiller Wed, 21 Oct 2009 14:40:43 +0000 http://www.mattjmcd.com/?p=938#comment-70495 I like how you keep it high level and simple. I typically encourage people to think this way when creating a social media community and networking strategy:<br><br>1.) Chose your AUDIENCE - Be specific. Do I want to engage with retail consumers, doctors, plumbers, working parents?<br>2.) Know your GOAL - What exactly do I want to accomplish or measure? What is the desired end result? Again, be specific.<br>3.) Set your STRATEGY - How will I accomplish my goal? Who will be involved on my end? Do I have buy-in/committment from all the players on my end? What 3rd parties will be involved.? What is everyone's role?<br>4.) Select the TOOLS that fit the strategy - What specific social media tools (when I say "tool" I mean outlets like Twitter, Facebook, YouTube, Digg, StumbleUpon, Bogging, White Label Social Networks, etc) will help me reach my goal?<br><br>Thamks for letting me share :o) I like how you keep it high level and simple. I typically encourage people to think this way when creating a social media community and networking strategy:

1.) Chose your AUDIENCE – Be specific. Do I want to engage with retail consumers, doctors, plumbers, working parents?
2.) Know your GOAL – What exactly do I want to accomplish or measure? What is the desired end result? Again, be specific.
3.) Set your STRATEGY – How will I accomplish my goal? Who will be involved on my end? Do I have buy-in/committment from all the players on my end? What 3rd parties will be involved.? What is everyone's role?
4.) Select the TOOLS that fit the strategy – What specific social media tools (when I say “tool” I mean outlets like Twitter, Facebook, YouTube, Digg, StumbleUpon, Bogging, White Label Social Networks, etc) will help me reach my goal?

Thamks for letting me share :o )

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