Comments on: All Media Is Social – The 4 Levels of Social in Media http://www.mattjmcd.com/2009/10/the-4-levels-of-social-in-media/ Ideas and Actions from Matt J McDonald Fri, 06 Jan 2012 02:38:00 +0000 hourly 1 http://wordpress.org/?v=3.1.2 By: davinabrewer http://www.mattjmcd.com/2009/10/the-4-levels-of-social-in-media/comment-page-1/#comment-70500 davinabrewer Mon, 26 Oct 2009 17:04:11 +0000 http://www.mattjmcd.com/?p=132#comment-70500 Business does not operate in a vacuum; customers, clients, shareholders are all out there in the world talking to other people, asking for leads, giving recommendations (or pans). It's all social.<br><br>Look at review sites like TripAdvisor. They produce some original content by surveying readership, but almost everything else is crowdsourced reviews from the social pool. I've been contact by a hotel manager before, following up on my less-than-glowing review; what's posted in the social world is that important. Business does not operate in a vacuum; customers, clients, shareholders are all out there in the world talking to other people, asking for leads, giving recommendations (or pans). It's all social.

Look at review sites like TripAdvisor. They produce some original content by surveying readership, but almost everything else is crowdsourced reviews from the social pool. I've been contact by a hotel manager before, following up on my less-than-glowing review; what's posted in the social world is that important.

]]>