Archive for August, 2010



Lost on the Wilderness

August 30th, 2010 | technology, Web Sites | Matt | No Comments

If you haven’t seen it yet, take a few minutes and go check out The Wilderness Downtown. It’s an interactive film/music video by Chris Milk featuring the Arcade Fire’s “We Used To Wait”. It’s also the coolest thing you’ve seen in a browser in a long time. What Milk, Arcade Fire, and a team at [...]



Please Leave Me Alone

August 19th, 2010 | Communication, Marketers | Matt | No Comments

So this was making the rounds this afternoon. Looks to have originally popped up on The Sell! Sell! Blog. It’s a must read. I’ll catch up with you when you’re done. With all the social media, engagement, crowdsourcing, transmedia, and UGC sentiment flying around lately, sometimes we forget that people don’t want to have to [...]



Best Stuff I Read This Week – 8/13 Edition

August 13th, 2010 | Links | Matt | No Comments

I could summarize them, but that might take the fun out of reading them. All these posts are absolutely worth your time. All strategies are note equal – From The Head of Zeus Jones Cutting Clippings and Musings on The Same – Talent imitates, genius steals (Faris Yakob) The Ethics of Online Secrecy – The [...]



2 Reasons Not To Act

August 11th, 2010 | action, ideas | Matt | 2 Comments

So I’m getting into Making Ideas Happen by Behance’s Scott Belsky. It’s a great book so far, and it’s already got me thinking about what it is that makes “doing something” as difficult as it is. It seems like there are an endless amount of “thinkers”, people who simply wax theoretical on things but never [...]



And We’re BACK!

August 5th, 2010 | MattJMcD | Matt | 1 Comment

Is this thing still on? Wow. It really has been a while. In case you missed the last post (which is directly below this one), I had previously mothballed this blog, which used to be known as A New Marketing, because I wanted to take some time off and refocus my efforts. Fast forward four [...]