Hi everyone, Greetings from Zell Am See at the base of the Alps in Austria. Here’s a small observation from my travels in Europe so far… Using the Euro here, I’ve found that almost all the prices are whole numbers. It makes life a lot easier. Always having to deal with 1.99 or 34.99 is [...]

Many times people see “New Marketing” and think “New Ways To Pry Into People’s Lives”. This is very wrong. Advances in technology and techniques are great, except when they lead to more noise. With all the ways a marketer can now interact with customers/people/markets, the focus should be on accountability and transparency, not trickery. You [...]