Archive for the 'Links' Category

The Gettin’ Is Good 6.22.08

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As in “get it while the gettin’ is good”. Rock on.

10 Ways to Build Your Brand in a Weakened Economy - BrandCurve

Social Media Strategy - Aligning Goals and Measurements - Chris Brogan

Missed Marketing Opportunities - Conversation Agent

Has Web 2.0 mainstreamed? - Jaffe Juice

Brands + Amplification = Influence - Logic + Emotion

“Atomize” Your Content: Share in Small Bits - PR Squared

Who Even Are You? Facebook Friend Request Etiquette - Social Honeycomb

How well do you know your audience? - The Viral Garden

17 More Posts That Will Make You A Better New Marketer

-Develop a Strong Personal Brand Online Part 1 - Chris Brogan

-Develop a Strong Personal Brand Online Part 2 - Chris Brogan

-How Connected Should You Be? - Brian Branca

-How to Get a Custom Blog or Website Design on a Small Budget - Blogging Expertise

-How to Write a Business Recommendation - Conversation Agent

-How To: Write a Really Crappy Business Blog - Conversation Marketing

-Social Feed Aggregators - Whitney Hess

-Twitter is the watercooler of a new era - CrapHammer

-Add Equal Parts Business and Culture. Blend until Smooth. - Alex Hillman

-The “you test” for social media agencies - Greg Verdino

-The One Video All Marketers Should Watch - David Armano

-Brand Building in the “Application Economy” - Paul Isakson


-Social Media in Plain English - Todd Andrlik

-Add Spark to Your Writing With These 3 Simple Tweaks - Copyblogger

-Potential Employers Are Watching You - Social Media Explorer

-Free Advice - Alan Wolk

-Thinking about Danny Devito - Seth Godin

What To Do This Weekend

I’ll be heading down to Charleston this weekend, so here’s some great stuff to keep you company until I get back.

Conversation Agent - How A Blog Is Born

Conversation Marketing - 38 Things I Wish I Knew When I Started In Marketing

Copyblogger - Five Lessons From Newspapers to Boost Your Blog’s Circulation

Hee-Haw Marketing - Brand Strategy and the Roll of Digital Marketing

Logic + Emotion - The Top 10 Made Up Words of Web 3.0

Marketing In Traffic - Creadibility

Pleasure and Pain - Flickr Introduces Video

PR Squared - Will You Kick Ass For Us?

Problogger - Why Do You Write?

Seth Godin - Who Answers The Phone?

Social Honeycomb - PicLens is Enhancing My Photo Viewing Experience

Social Media Explorer - Practical Guide To Starting A Corporate Blog

14 Posts That Will Make You A Better New Marketer

“I’m gonna play my way and get my dollars up” - Willie Beaman (Jamie Foxx) in Any Given Sunday.

Just as Jamie Foxx was trying to get his dollars up, so must we get our skills up. Theres always an opportunity to be better at what you do, and these posts will make you a better New Marketer. Enjoy.

  • How To Get A Job - from Andy Sernovitz
  • 5 Viral Marketing Campaign Features I Learned from Clients - from Glen Allsopp at Collective Thoughts
  • Forget Influentials: in Viral Marketing, Context Matters - from Valeria Maltoni at Conversation Agent
  • All I Need to Know About Internet Marketing I Learned from David Ogilvy - from Ian Lurie and Conversation Marketing
  • The 5-Step POWER Copywriting Method - from Dean Rieck at Copyblogger
  • In The Future You Will Be… - from Greg Verdino
  • Ambient Interruption - from David Armano and Logic + Emotion
  • the easiest way to make your community happy - from Muhammad Saleem
  • Impress ‘Em Early - from Todd Defren at PR Squared
  • How to Use Twitter - Tips for Bloggers - from Darren Rowse at ProBlogger
  • The Last Interaction - from Seth Godin
  • 6 Presentation Tips From a Steve Jobs Keynote - from Garr Reynolds at Presentation Zen
  • 7 Powerful Steps to Overcoming Resistance and Actually Getting Stuff Done - from Leo at Zen Habits
  • The New Marketing Chaos Theory from Me

  • The Roll and The Why

    Almost every blogger puts a blogroll together. The reasons range from simply highlighting other consistently great content to an attempt to get some more link love. But one thing that seems to be common about blogrolls is that they go largely unnoticed. So here’s a look at who is on my blogroll and why. I encourage all of you to let me know who I’m missing and to share the whys of your blogroll on your site.

    * Andrew Barbaccia
    -A good friend of mine who has the smarts and charisma to make it big.
    * Brand Autopsy
    -One of the definitive blogs about branding. Definitely worth your time.
    * Brandcurve
    -Another great viewpoint on branding from Susan.
    * Conversation Marketing
    -When it comes to internet marketing, Ian is someone you should listen to.
    * Drews Marketing Minute
    -Consistently great insights from Drew McLellan.
    * Duct Tape Marketing
    -Jon Jantsch is one of the most popular marketing gurus on the net.
    * Greg Verdino
    -A unique look at marketing courtesy of one of the fields top minds.
    * Guy Kawasaki
    -The godfather of entrepreneurs. This is a must in your reader.
    * Jetpacked
    -Good quips on anything related to new business
    * Muhammad Saleem
    -One of the foremost social media authorities on the net. If you want to be ahead of the curve, read this blog.
    * Neil Patel
    -Personal branding is vital to success today, Neil shows us how he became an internet “rockstar”.
    * Presentation Zen
    -Presentations are an integral part of business. Make yours better.
    * ProBlogger
    -If you’re a blogger, read this blog. Darren is THE authority on blogging.
    * Pronet Advertising
    -Great content on social media and techniques from a solid group of writers.
    * SEOmoz
    -The only SEO blog I read.
    * Seth Godin
    -If you’re reading this blog, you know why this is here.
    * Young Go Getter
    -You can honestly always expect great business content from the guys at YGG. If this isn’t in your reader, put it there.

    Who Wants To Mash?

    Hey everyone. I just got an invite to Mash, the new social network from Yahoo! from Muhammad Saleem. Want in? Drop me an email with MASH in the subject line. You can find my email in the left sidebar or MattJMcD at gmail. Looking forward to Mashing with you guys.

    Lazy Sunday Linking - 9.9.07

    LinkedIn Plots The End Of Civilization
    -Great (and creepy/interesting) find from Ian at CM.

    Warning: Use These 5 Surefire Headlines At Your Own Risk
    -Headlines are part of everything. Check out these winners from CopyBlogger.

    The Bloggosphere Rings, Saturn Answers
    -Greg Verdino looks at how companies can be part of the conversation.

    10 Questions For The Agency Executive
    -L+E looks at some good questions for those in the business.

    4 Ways To Get Your Money Back…
    -Muhammad’s look at how to get some cash back if you’re an iPhone early adopter.

    Weekly SG
    What Are You Hiring For?

    Lazy Sunday Linking 9.2.07

    The New Complete Marketer
    -An interesting breakdown on what it takes to be a complete marketer today.

    3 People You Must Have On Your Internet Marketing Team
    -It’s not an IM A-Team without these 3 people. Great insights from Ian.

    How To Write A Social Media Press Release
    -A great look from Copyblogger at why you can’t expect the old rules to work with new media.

    Twitter Launches Explore: An Overview Of Twitter blocks
    -Twittering’s all the rage. Even I’m on board. Check out their new visualization.

    5 Pen Tricks From Japan
    Just for fun. Author Tim Ferriss shows us some pen tricks.

    Weekly SG
    How To Make A Powerpoint Chart