I joined Facebook in October or November of 2004 – less than a year after it’s inception – so I guess you could say that I’m “old school” when it comes to the social network du jour. I’d usually consider myself an early adopter, but being midway through my sophomore year at PSU, it was [...]

Social media is everywhere recently. It’s almost hard to call yourself respectable marketer if you don’t know the in’s and out’s. So to hone your social media skills, here’s 5 questions about Digg with social media analyst/blogger and uber-digger Muhammad Saleem. How did you get into Digg? I don’t recall exactly how but it was [...]

In the second installment of the toolkit, we’ll take a tour of all that is Web 2.0 (sorry Ian). Staying ahead of the curve is tough, but with this massive list, you’ll have Web 2.0 covered. List of Web 2.0 Application Links

I must have missed the boat on MySpace. I know the network is huge, but it’s full of spam, fake friend invites, and bad ads. Plus it’s really, really ugly. If you’re an organization trying to establish a consistent brand or image, there are much better options when it comes to social networking. To illustrate [...]

If major engines like Google, Yahoo!, and MSN don’t alter their search algorithms drastically, won’t we reach a point where every website is search engine optimized? What happens then? Does an entire industry fade out or will SEO’s adapt and offer new and different services? If you work in SEO, that might be something to [...]

Part of being a good New Marketer is seeing around the corner. That means getting on trends, technology, and cool new stuff early. I’ve been invited to the Pownce (a “twitter-killer” from Kevin Rose of Digg among others) and I have a handful of invitations to pass along. If you’d like an invite, email me [...]

MySpace. Twitter. Flickr. Digg. Who I am. What I’m doing. What I saw. What I Found. Self-centered sounds a little harsh, but isn’t that what it really is?

What do you see here? Is it a vase or two face? How about here? Is it a girl or an old lady? Now try this one… Is it a search engine or a powerhouse in the information business? It doesn’t matter what you show people. What matters is what they see.