Posts Tagged ‘gaming’



Why The Modern Warfare 2 “Prestige Edition” Might Be A Little Overkill

July 14th, 2009 | Products, gaming | Matt | 2 Comments

Behold the contents of the Call of Duty: Modern Warfare 2 “Prestige Edition” pack. Now maybe you didn’t notice right away, but sitting there right in front of the (pretty standard) metal case and art book is a pair of FULLY FUNCTIONAL NIGHT VISION GOGGLES. Seriously? Now, as an avid gamer, I’m all for collectors [...]



5 Marketing Opportunities On Xbox Live

May 11th, 2009 | Advertising, New Marketing, gaming | Matt | No Comments

If you’ve been reading this blog for a while, then you know I love me some Xbox 360. Which means I also love the internet community built around the 360, called Xbox Live. Having just undergone a major update, there is a ton of potential for brands to get their name out. If you’d like [...]



An Opportunity In Game Marketing

January 19th, 2009 | New Marketing, gaming | Matt | No Comments

Have had this idea for a little while. Thought I’d throw it out there to see if anyone is interested in doing something like this. With the economy in it’s current state, many game developers/publishers are either downsizing or closing their doors all together. However, indie game studios have seen some solid growth. Games like [...]



Thoughts on Video Game Advertising

December 12th, 2008 | Advertising, gaming | Matt | No Comments

Greg Verdino got me thinking a little more about in-game advertising with his rock solid slide show that he posted on his blog this week. I was going to do this as a comment, but figured it would just work better as a standalone. So, on to the thoughts! First off, in-game advertising is a [...]



Is Xbox Live A Social Network?

September 19th, 2008 | Communication, social media | Matt | 8 Comments

Let’s look at some of the arguments from both sides. Ready? Go! The case for “Heck yes, it is” -You can have profiles Xbox Live requires you to have a unique handle, or GamerTag (mine is Situation3), to exist on their network. With this profile you can choose an avatar, and edit your name, location, [...]



Electronic Arts, Tiger Woods, and Jesus

August 21st, 2008 | Products, Web 2.0 | Matt | 3 Comments

No, it’s not the beginning of a bad joke. It’s a great story involving two of my favorite things, gaming and marketing, and could teach us all a thing or two. Here’s the details. A little while back, a user named Levinator25 posted a video from the EA game Tiger Woods PGA Tour 2008. The [...]